

Badlands is low-profile holding company that partners with best-in-class locksmiths and access control companies across the US. Our first partner is one of the largest family-owned locksmiths in the country (76yrs old, ~10k doors, 40 trucks).

Hi! I am Lance and lead Growth at Badlands - passionate about knowing people and spreading joy with everyone I meet. Dedicated Baylor Bear where I studied Leadership. Born in Dallas, a New Yorker by choice, and playing golf whenever I get a chance. I cut my teeth in PE and market intelligence where I led sales with some of the biggest Private Equity Funds in the world. I joined Badlands last year where I am keen on building relationships and making deals honestly in a world that is as transactional as ever. I would love to know you! Give me a call or send a note to the email below.